UPCX is thrilled to announce Yasuda Keisuke, a successful entrepreneur and the representative director of Yasuda Group., Ltd., has joined the company as an advisor. Known for his innovative vision in the fields of marketing, academy, and entertainment, Keisuke’s appointment is expected to bring fresh insights and a unique perspective to UPCX as it continues to build a progressive and open payment ecosystem for everyone.
Keisuke, a Japanese national who made the United States his home base to acquire entrepreneurial know-how, has a track record of impacting Japan through his multi-faceted ventures. His most recent accomplishment is entering a business partnership with Spain’s Real Sociedad in October 2023, serving as its main sponsor.
Under the concept of “Creating an unprecedented sports industry,” Keisuke has been combining Education and Art, aiming to create an ecosystem for people involved in these fields to conduct lasting activities. His deep knowledge and expertise in these areas resonate with UPCX’s mission, making him an excellent addition to the team.
“We’re incredibly excited to welcome Yasuda Keisuke to our advisory team,” said a spokesperson for UPCX. “His extensive experience and innovative approach align perfectly with our vision, and we’re confident that his guidance will help us reach new heights in the development of our open payment ecosystem.”